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Snapchat introduces AI-generated Lenses for premium subscribers

Snapchat on Wednesday announced a new feature for its users – at least for some of them. Starting today, Snapchat Platinum (the platform’s premium subscription) members will have access to new AI-generated Lenses. more…

2025-03-12 23:33

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Apple’s most powerful Mac ever is curiously missing a key feature

Apple’s new Mac Studio with M4 Max and M3 Ultra is officially now available. To coincide with its launch, Apple has updated a support document that reveals which macOS power mode the new Mac Studio supports, and which it doesn’t. The answer is a bi...

2025-03-12 20:02

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Sonos cancels Apple TV 4K competitor, per report

Last month, The Verge reported that Sonos was hard at work on a major new hardware product: a streaming box that would compete with the Apple TV 4K and cost up to $400. Now, it seems, Sonos has changed its plans and canceled its TV streaming product. m...

2025-03-12 18:30

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M3 iPad Air is the best iPad for most, but here’s why I love my M4 iPad Pro

Apple’s new is officially available today, alongside its upgraded Magic Keyboard. Here’s why the new Air is the best iPad for most people, but the M4 iPad Pro is still my favorite device and well worth the premium price tag. more…

2025-03-12 18:08

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Kuo: ‘HomePad’ delayed to post-WWDC to ensure iOS 19 design consistency

Apple was originally expected to launch a new Home product this month, which I’ve been calling ‘HomePad.’ However, reports have pointed to delays related to Apple’s challenges developing new Siri capabilities. Now, per Ming-Chi Kuo, it seems th...

2025-03-12 16:07

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This fall is shaping up to be Apple’s biggest launch season in years

Apple just wrapped up a busy couple weeks of product launches, like the and iPhone 16e. But its next major launch season—this fall—is shaping up to be far more exciting. In fact, all the rumors so far point to Apple preparing its biggest fall lineu...

2025-03-12 15:47

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Deals: First cash deals on M4 MacBook Air, Apple Watch Ultra 2 $119 off, Alpine Loops, AirTags $16 each, more

Launch day for the new M4 MacBook Air, M3 iPad Air, and the new iPad (A16) has arrived, and we have deals on all of them. Not only are there some seriously notable trade-in savings, but this morning we saw the first straight up cash deals go live at Am...

2025-03-12 15:45

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PSA: Severance’s season finale is airing next week

Apple TV+ is more popular than it’s ever been, thanks primarily to its biggest hit ever: Severance. But the current season is wrapping up quickly, as Severance’s season finale is coming next week. more…

2025-03-12 14:50

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9to5Mac Daily: March 12, 2025 – Apple Intelligence fallout continues

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players. Supported by ...

2025-03-12 14:33

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Apple’s C1 is coming to this product next, and skipping the rest

When Apple launched its iPhone 16e last month, it included a brand new component: A16 iPad haven’t included it. Here’s where the C1 will appear next, and which products are not expected to get it. more…

2025-03-12 14:22

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Jon Hamm leads a secret life of crime in this new Apple TV+ series, watch the trailer here

Apple TV+ today released the trailer for its buzzy new drama series, called Your Friends & Neighbors. The show stars Jon Hamm in the lead role as a man named Coop, a hedge fund manager who is down on his luck. In an effort to maintain his luxurious lif...

2025-03-12 13:55

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Here’s how thin the iPhone 17 Air is expected to be, with the camera bar

The upcoming iPhone 17 Air is expected to be all about sleekness – getting the thinnest iPhone ever, though at the expense of specifications. Apple analyst Ming-Chi Kuo surprised everyone earlier this year when he suggested that the device may be eve...

2025-03-12 12:48

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Is it time for some truly colorful MacBook Air models? [Poll]

One of the most attention-grabbing aspects of the new M4 MacBook Air was the announcement of a new color: sky blue. While I’m of the view that gadgets should be silver or black, plenty of people clearly welcome the idea of more colorful MacBook Air m...

2025-03-12 12:15

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At least one iPhone 17 model to get liquid cooling, says 3rd report

There have been a couple of previous reports suggesting that at least one iPhone 17 model will run cooler, thanks to a hi-tech liquid cooling system known as a vapor chamber. This has today been backed by a third one – though it’s uncertain which m...

2025-03-12 11:43

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M4 MacBook Air available for immediate pickup as new Mac and iPad orders go live

If you haven’t already ordered an M4 MacBook Air, you can still buy one today for immediate pickup, as orders go live for the new Macs and iPads. The new sky blue base model seemed likely to be in high demand, but quick checks on countries in timezon...

2025-03-12 11:07

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Apple adds new disclaimer on its website advertising delayed AI Siri features

Apple is still reeling from the last-week’s news that the most compelling new Apple Intelligence features for Siri have been indefinitely delayed. Over the weekend, it pulled a YouTube ad showcasing personal context running on the . Now, it has updat...

2025-03-12 09:56

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CrossOver 25 brings Red Dead Redemption 2 and more games to macOS

Mac gamers are probably familiar with CrossOver, a platform that lets users run Windows software on macOS and Linux as if it were native software. CodeWeavers, the company behind the app, has now released CrossOver 25 with a series of enhancements – ...

2025-03-12 00:04

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Severance crew reveal how they chose each car seen in the show

Severance has become the most popular show on Apple TV+, and it’s no surprise. Each episode has details that make the show unique – and believe it or not, that includes the cars we see in it. In an interview with The Drive, Severance creative consu...

2025-03-11 23:28

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AirPods with cameras would be a good match for the promised contextual Siri

According to recent rumors, Apple has been exploring the idea of putting cameras in the . Although this project probably won’t see the light of day any time soon, I can’t stop imagining how AirPods with cameras would be a good match with the promis...

2025-03-11 22:13

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Apple announces new immersive concert experience for Apple Vision Pro

A new “Apple Immersive concert experience” is coming to Apple Vision Pro users. On Friday, Apple will release “Metallica,” featuring 180-degree Immersive Video footage shot in Mexico City as part of Metallica’s M72 World Tour. more…

2025-03-11 21:00

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